Month: April 2020

How to Generate Health & Wellness Leads

Health and wellness is a booming industry. According to Global Wellness Institute, it grew by 6.4 percent annually from 2015–2017, from a $3.7 trillion to a $4.2 trillion market. To put this into perspective, the growth rate is almost twice as fast as global economic growth as a whole (3.6 percent annually, based...
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How to Create a Digital Marketing Funnel That’s Keyword-Driven

Marketing funnels are all the rage today. The concept is simple: fill the top of your funnel with leads, and then nurture them until they convert into customers at the bottom of the funnel. In this introduction to digital marketing funnels, I’ll show you to one of the most...
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